Avoiding Footage Loss - Tactics for Storing and Recovering Data Months of planning and work can go into a filmmaking scene. There's the set design, lighting, location scouting, and many other facets that all need to work in concert to pull off a great shoot. With all of the care and attention put into the production, there should be more directed towards the actual product. If the footage data is damaged, corrupted, or incomplete, then all of the efforts going into a shoot were wasted. High-end cameras are not foolproof, and occasionally errors occur that disrupt the data. And people are certainly not foolproof, as they sometimes make unwise decisions about storing and protecting data. Thankfully, there are some best practices production teams and filmmakers can follow to best protect valuable footage. ...Read More »
2D vs 3D Animation - Which Should You Choose? There are quite a few elements to consider when tackling a video project for marketing and advertising purposes. A video project requires a script, voiceover, character development, themes and movement. Whether it's for a game, marketing or entertainment, animation is a great and creative way to bring a story to life. While animation is a top choice for video development, it requires a few extra elements to consider, such as deciding between 2D and 3D animation. For those who don't have much video production experience, it can be difficult to decipher which animation method will yield better results. But believe it or not, there's a time and a place for each one. ...Read More »
3 Reasons Why You Need to Embrace AR in Your Workflow The year 2017 marked a new development in my work as the mobile team manager at Vectorworks, Inc. - one that perfectly aligned with a new trend in the AEC industries. Apple just introduced its ARKit to complement the new iPhone 8, 8 Plus and X models. This platform allowed developers to create Augmented Reality (AR) applications that integrated live images from a device's camera with dynamic 3D models developed by the user. ...Read More »
How Artificial Intelligence Is Projected To Influence The Automotive Industry Artificial intelligence and data science are two main technologies that forms the processes of the automotive. Since 2017, Udacity selected a group of 18 talented engineers (out of hundreds of applicants) to form the Self-Racing Cars team Udacity offer the first self-driving Nanodegree program. The program was Built in partnership with Uber, BMW, Mercedes-Benz, and Nvidia. After a huge success, Udacity introduced another Nanodegree program for the beginners. At last, MIT and university introduced their courses in the automotive industry. ...Read More »
Assimilate Scratch - A Workhorse in television and feature Post By Iyke Iheukwumere Assimilate Scratch over the years has become a trusted tool, used for everything from on-set DIT to digital intermediate and finishing. One of the industries where scratch is being heavily used is VFX, and this is in part due to scratch's open support for xml scripting, which allows most VFX post houses to build their entire pipeline around scratch. One of such VFX houses is FuseFX, where I worked as a VFX editor for almost three years, working on various television shows such as The Blacklist, American Horror Story, Agents Of Shield, Luke Cage and feature films such as American Made, The Purge (Election Year). ...Read More »
Performance Arts and 3D&360VR Technology Join Forces to Give Viewers a Truly Immersive Experience in "The Cabiri Anubis" Film Both Virtual Reality (VR) 360 and 3D have the power to engage audiences in the action and emotion of a film narrative or performance, but combine the two together and you can create a compelling and highly immersive experience that brings the audience directly into the "reality" of the scenes. This is exactly what film producers and directors Fred Beahm, www.fredbeahm.com, and Bogdan Darev, www.bogdandarev.com, have done in "The Cabiri: Anubis", a 3D/360VR film, now showing at the Seattle International Film Festival's (SIFF) VR Zone, www.siff.net, on May 18 through June 10. ...Read More »
REVision FX's new tools By Ko Maruyama 360 video production is quickly becoming part of your post production workflow, but there may be tools that you rely on in your 2D pipeline which weren't available until now. REVision FX has made both Twixtor and RSMB support 360 footage. RealSmart Motion Blur is a favorite in many pipelines, and now can be part of your 360 compositing as well. ...Read More »
Traveling Back to the 1950s with "The Marvelous Mrs. Maisel" The new hit show from Amy Sherman-Palladino ("Gilmore Girls") and Daniel Palladino ("Family Guy") takes viewers back to 1958 on the Upper West Side of Manhattan when life abruptly changes for Miriam "Midge" Maisel after her husband leaves her. Breaking the mold and trying stand-up comedy quickly lands Midge in jail, while also landing her a lot of laughs. Visual effects (VFX) veteran Lesley Robson-Foster ("Logan Lucky," "The Great Gatsby") joined the streaming series as VFX Supervisor. Robson-Foster and her team used a Blackmagic URSA Mini Pro digital film camera to shoot B roll, establishing shots and VFX plates for the series. ...Read More »
Assimilate Extends Immersive-Product Leadership with New 3D180 Post Production Workflows in Scratch VR 9.0 At NAB 2018, Assimilate is showcasing several new Scratch VR 9.0 post-production workflows that are geared to enabling content creators with the highest quality and most efficient VR tools in simplified, one-stop-shopping, end-to-end 3D180 and VR360 production workflows. ...Read More »
New VR Integrated Super Bundles from NextComputing, Z CAM, and ASSIMILATE NextComputing has joined forces with Z CAM and ASSIMILATE to create the complete turnkey VR Studio to give all content creators one-stop-shopping for a powerful, fully integrated VR workflow. Foundation VR Studio provides all you need for your immersive productions. The Power VR Studio gives you the extra boost for more challenging VR productions. ...Read More »
How To Make Your CRM Big Data Small By Lorcan Malone, President and COO of Swiftpage Small and midsized (SMB) businesses love to think big, and there's no better way to do that than with the right customer relationship management (CRM) technology. The operative words here, of course, are the right. As the sheer volume of customer information captured through CRM continues to increase, businesses must evaluate whether they can truly capitalize on the valuable data their CRM software delivers. And so, it's important to ensure that your CRM is designed with an SMB business needs in mind, since the tools and data that large corporations use might be of minimal use, irrelevant or even holding your SMB business back. ...Read More »
SCRATCH Delivers Flawless Performance for Barend Onneweer's "Instant Dreams" Barend Onneweer sees beauty in the perfection of the details for his digital cinema projects that include visual effects, animation, documentaries, feature films, short films, music videos, and more. In his studio, Raamw3rk (www.raamw3rk.net), in Gouda, The Netherlands, he has set up a SCRATCH post-production workflow that gives him flawless performance for perfecting his work. One of his recent projects, the documentary "Instant Dreams", tells the story of a group of scientists who were trying to unravel the chemical formula of the Polaroid camera. Advocates for a new Polaroid camera and former Polaroid-users eagerly await its rebirth. Each person, in their own way, tries to keep their instant dream alive. ...Read More »
BORIS FX showcase at NAB By Ko Maruyama BORISFX has announced some great news for NAB. With the NABShow just around the corner, it is exciting to see what video effects companies are offering artists this spring. Also at NABShow, attendees get an opportunity to see professional skills showcased and shared throughout the hall. ...Read More »
Media Content and the Web - Meeting Again for the First Time with VR Casting By Forest Key, Founder and CEO of Pixvana Until recently, VR video creators have only been able to distribute content by developing their own apps for sharing. This is a very time intensive, tedious journey and it has presented a major barrier for the next generation of digital content pioneers, preventing them from bringing their productions into the world and reaching broad audiences. However, in February, Pixvana, a Seattle-based company that's powering the future of XR storytelling, introduced a new technology that eliminates this barrier for the creators of immersive media, and makes the distribution of VR content feasible for the masses. ...Read More »
PixelSquid Assets' New Price By Ko Maruyama PixelSquid is changing its subscription model, but in a good way. While it may be true that the price per month is going up, the customizable library of options has gone up as well. For an increase of $5/month over the current subscription cost, new users are coming to PixelSquid with about 4x the options to place 3D objects in their comps. Even better - - if you're already an active subscriber, there's no price change - - and you know about the regularly growing library options. (* if you're new, you can get in on the old price before the change(below)). ...Read More »
Take a VR / 3D Tour of Vogue Super Model Closets ROGUE, a creative boutique in NYC (www.postgonerogue.com), specializes in high-end production and post-production for film, advertising, and digital. Since its founding two years ago, Executive Creative Director, Alex MacLean and his team have produced a large body of work demonstrating their expertise in Color Grading, Finishing and Visual Effects with clients like HBO, Vogue, Google, Vice, Fader, and many more. For the past three years MacLean has also been at the forefront of VR/360 content for narratives and advertising, and understands the challenges and rewards of post artists working in VR. ...Read More »
Z CAM & ASSIMILATE Announce Integrated S1 VR Camera and SCRATCH VR Z Bundle for Professionals, Now at $3999 The Z CAM S1/SCRATCH VR Z Bundle - from image acquisition with Z CAM's S1 Professional VR Camera, and stitching with its WonderStitch software, through to a streamlined VR post-production workflow with ASSIMILATE's real-time SCRATCH VR Z tools. With this ease of use and increased productivity, content creators benefit with the ability to focus on their creativity and storytelling rather than wrangling the complexities of technology. ...Read More »
Creating 360 Video When people thing of VR (virtual reality) or AR (augmented reality) most think of it placing you inside an interactive synthetic world (VR) or an enhanced interactive version of the real world (AR). But the most common form of this technology is 360 video. ...Read More »
ROGUE NYC Specializes in VR Production And Post Using SCRATCH VR ROGUE, a creative boutique in NYC (www.postgonerogue.com), specializes in high-end production and post production for film, advertising, and digital. Since its founding two years ago, Executive Creative Director, Alex Maclean has produced a large body of work that demonstrates his color grading and finishing expertise in branding content for clients like HBO, Vogue, Google, Vice, Fader, and many more. For the past three years MacLean has also been at the forefront of VR/360 content for narratives and advertising. In a recent interview MacLean discussed the challenges and rewards of working in VR. ...Read More »
RE:Vision Effects supports Silhouette By Ko Maruyama Plugins are a powerful way to get more creative possibility from your host applications. RE:Vision Effects makes a number of those powerful plugins that will help you to change your images. Until recently, Silhouette users weren't able to use some of those. Now, Silhouette artists can use some of the same creative tools that other host applications have access to as well. ...Read More »
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